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Wyland National Mayor's Challenge for Water Conservation A great Way for Charities to Go Green
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Wyland National Mayor's Challenge for Water Conservation A great Way for Charities to Go Green

 

The Wyland National Mayor’s Challenge for Water Conservation is a landmark nonprofit campaign encouraging people from all walks of life to conserve water and other natural resources to help ensure a sustainable future for our communities. To kick off our 7th year, we are introducing a new component to our Challenge to include the involvement of charities and their members throughout the nation.

 

This is a friendly competition between cities across the country, April 1-30, that uses a series of online pledges to see which city can be the most water wise. Cities with the highest percentage of residents who make a pledge are entered into a prize drawing for home irrigation kits, home improvement store gift cards, green cleaning supplies and a Grand prize of $5,000 in paid utilities. Cities will compete in the following five population categories: 5,000-29,999; 30,000-99,999; 100,000-299,999; 300,000-599,999; and 600,000+).  Any resident from a winning city who made a pledge is eligible to win.

 

For 2018, every person who takes the pledge now has the option to select a charity within their community they feel deserves to win a brand new Toyota RAV4 Hybrid vehicle to better serve their community. All you have to do is share the news with your supporters!

How Your Charity Can Win the Toyota RAV4 Hybrid

  • Communicate the Wyland National Mayor's Challenge to your charity audience
  • Take a pledge on behalf of your city at mywaterpledge.com
  • Ask your members, friends, associates, benefactors to make a pledge on behalf of their city at mywaterpledge.com
  • Enter the prize drawing and nominate or select your charity to win the RAV4
  • The charity with the most nominations from each winning city will be invited to submit a questionnaire to share how they would use the RAV4 to serve their community.
  • The charity with the highest service score based on the judging criteria will receive the vehicle.

About the Program

Whether it's drought conditions in the West or the high costs of energy related to water use in the East, saving water has become one of the most talked about issues in the nation today. The National Mayor's Challenge for Water Conservation was created to reward residents for positive conservation behavior, provide immediate feedback with real time city by city results that can be measured against their neighboring cities, set goals to promote positive changes in consumer behavior and put a spotlight on public role models to encourage behavioral change.

The overall campaign is designed to:

  • Save costs for consumers
  • Save infrastructure and operating costs for cities
  • Promote drought resiliency
  • Protect watersheds and ecosystems

Moreover, residents also learn about resources in their area to take their commitment of conservation even further, from regional water and energy resource issues, to cost-saving tips at home. As part of the program, city staff can do as much or as little as their time allows. Either way, by simply being involved and committing to the Challenge, you’re leading your city’s residents to take the necessary steps to become better-informed and more active stewards of the community and our natural resources.

How It Works

  1. Residents go to www.mywaterpledge.com
  2. Take a 4-step conservation pledge on behalf of the city
  3. See city's current standings
  4. Encourage their friends to take part

The city with the highest percentage of residents who take the challenge in their population category wins. Cities will compete in the following population categories for 2018:

  • 5,000 - 29,999
  • 30,000 - 99,999
  • 100,000 - 299,999
  • 300,000 - 599,999
  • 600,000+

Participants in the winning cities are eligible to win hundreds of prizes. Last year, the challenge awarded more than $50,000 in prizes to nearly 300 residents in U.S. cities. Most importantly, participants see the enormous impact they can have on their community by taking simple actions to save water and energy.

New for 2018, residents can now select a charity within their city to win a Toyota RAV4 Hybrid. Charities with the most votes within the 5 winning cities will then be entered to win the new car.

Pocket Park Landscape Makeover

2014 winner Dallas, TX received a new water efficient outdoor classroom at Nancy Cochran Elementary School. The project broke ground on April 9 with Dallas Mayor Mike Rawlings and EPA Administrator Gina McCarthy. The interior courtyard at the school was refashioned with Texas native trees, plants and grasses, decomposed granite pathways, low-cost water efficient irrigation and weather sensors, and student gardens for each grade.

Texas Land Care of Dallas and the Toro Company contributed installation services and irrigation, respectively, with underwriting for the project from the Wyland Foundatoin, Toyota and a grant from Melody and David howell. The school can expect to save over 250,000 gallons of water a year versus a conventional irrigated lawn area of the same size.

Why Your City Needs To Get Involved

  • With no costs to cities or tax-payers, the Mayors Challenge offers a compelling, positive way to motivate residents to conserve water and energy resources.
  • Creates a legacy for you and your city by reaffirming your commitment to protecting natural resources and reducing your city’s “water footprint.”
  • Recognizes and rewards your residents who are committed to making a difference in your community. Residents can save money, help your city meet conservation goals, discover water-related issues affecting your region — and earn a chance to win water-saving prizes – including $5,000 in paid utilities.
  • Win a Toyota RAV4 Hybrid for a local charity in your community.
  • Ties in with state and national water, energy, and GHG management plans, such as California's AB32 or Texas' SB 184.

2017 Highlights and Results

  • The cities with the highest percentage of residents making pledges during the campaign included Laguna Beach, Calif., Flagstaff, Ariz., Athens, Ga, Aurora, Colo., and Dallas, Texas.
  • Residents Across the U.S. Make Over 421,000 Pledges to Cut Water Use By 2.2 Billion Gallons As Part of 6th Annual Wyland National Mayor’s Challenge for Water Conservation, Presented by Toyota.
  • In addition to reducing water, challenge participants in 50 states pledged to reduce the use of millions of 4.7 million single-use plastic water bottles and eliminate 114,000 pounds of hazardous waste from entering watersheds. By altering daily lifestyle choices, pledges also resulted in potentially 52.5 million fewer pounds in landfills. Potential savings of 14.6 million gallons of oil, 7.8 billion pounds of carbon dioxide, 156.8 million kilowatt hours of electricity, and $35.5 million in consumer cost savings rounded out the final pledge results.

2016 Highlights and Results

  • The cities with the highest percentage of residents making pledges during the campaign included Boston, Mass., Aurora, Colo., Ventura, Calif., Andover, Minn., and Laguna Beach, Calif.
  • Residents around the nation, from Anchorage to the Florida Keys, made 404,407 pledges to reduce water waste by more than 1.9 billion gallons — or roughly enough water to fill 2,877 Olympic-sized swimming pools.
  • By altering daily lifestyle choices, pledges also resulted in potentially 42 million fewer pounds in landfills. Potential savings of 12 million gallons of oil, 6.1 billion pounds of carbon dioxide, 126 million kilowatt hours of electricity, and $29 million in consumer cost savings rounded out the final pledge results.

2015 Highlights and Results

  • The challenge had direct participation from mayors in 36 states, from San Diego to Miami, Florida, who encouraged their residents to participate
  • The cities of San Diego, CA, Aurora, CO, Torrance, CA, Poway, CA and Hermosa Beach, CA, led an effort among over 42,000 people across the nation to take 391,325 specific actions over the next year to change the way they use water in the home yard, and the community - a 30% increase over 2014.
  • By sticking to their commitments, the collective efforts of these residents will reduce national water waste by 1.5 billion gallons, reduce waste sent to landfills by 47 million pounds, eliminate more than 141,000 pounds of hazardous waste from entering our watersheds and save 139 million kilowatt hours of energy.
  • 2015 National Mayor's Challenge Wrap Up

2018 Wyland National Mayor's Challenge Charity Sign-Up

Sign up and we'll send you additional information, promotion materials, and ideas for making the national water challenge a success in your city.

Charity Name
First Name
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City
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Mayor's Challenge Charity Toolkit

Photo Gallery

  • Announcement of 2014 Grand Prize Winner on The Weather Channel
  • Dallas receives WaterSmart Software prize
  • 2014 Grand Prize TOYOTA Prius Plug-In
  • National Mayor's Challenge for Water Conservation

Mayor's Message

Mike Rawlings, Mayor of Dallas, Tx

The City of Dallas values water conservation efforts, which is why we are continuing to participate in the National Mayor's Challenge for Water Conservation. Conserving water is a critical piece in securing resources for generations to come and our residents understand the importance of this effort. Continuing this effort will enable residents to conserve and protect our water resources.

Mike Rawlings, Mayor of Dalls, TX

Grand Rapids is home to Michigan's largest watershed - the Grand River, which runs through our downtown. That, coupled with our close proximity to Lake Michigan, we recognize the importance of protecting our fresh water resources. I encourage all citizens to join me in this pledge. Your small choices, when multiplied again and again, make a significant difference in ensuring our city's sustainability for generations to come.

Rosalynn Bliss, Mayor of Grand Rapids, MI

Conservation is an integral part of the City of Aurora's water planning and management of this most precious resource. With the ever increasing demands on limited water resources, the National Mayor's Challenge for Water Conservation has underscored our residents' commitment to the ongoing sustainability and conservation of our water. Aurorans have really stepped up to win this challenge two years in a row. We're looking forward to our third victory this year.

Steve Hogan, Mayor of Aurora, CO

The County of Hawai'i recognizes the precious nature of our water resources, and strongly supports water conservation initiatives. Our County water utility, the Department of Water Supply, is participating in the WaterSmart program, which strives to educate consumers in the wise use of water. The online program provides water-saving tips and messages tailored to customers in the drier West Side of our multi-climate island. The motto of our Department of Water Supply, "Ka Wai A Kane," ("Water, our most precious resource") expresses very well the deeply-understood importance of protecting and conserving the life-giving water with which we are blessed.

Harry Kim, Mayor of Hilo, HI

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