National Mayor's Challenge for Water Conservation
Mayors/City Officials! The national challenge is back for its fourth year. Does your city have what it takes?
The Wyland Foundation's Annual National Mayor's Challenge for Water Conservation held every Earth Month (April 1-30) is a competition that encourages cities across the nation to see who can be the most water wise by asking their residents to take a series of informative, easy to use pledges online to conserve water, energy and other natural resources. The non-profit campaign is presented nationally by Toyota and the Wyland Foundation, in association with NLC, EPA Office of Water, U.S. Forest Service, the Toro Company, Bytelaunch, Inc., Wondergrove Kids, and mayors and water agencies across the country.
With 2015 being its fourth year, the challenge has become widely recognized as one of the most engaging, zero-cost outreach tools especially designed for cities and water utilities to encourage conservation in the United States. As a leader, your participation helps conservation-minded residents of your city win over $50,000 in eco-friendly prizes including a Toyota Prius v, water-saving home products, home improvement gift cards and more.
Complete the form on the right to show your support and you will receive additional information, promotional materials, and ideas for making the challenge a success in your city.
About the Program
Whether it's drought conditions in the West or the high costs of energy related to water use in the East, saving water has become one of the most talked about issues in the nation today. The National Mayor's Challenge for Water Conservation was created to reward residents for positive conservation behavior, provide immediate feedback with real time city by city results that can be measured against their neighboring cities, set goals to promote positive changes in consumer behavior and put a spotlight on public role models to encourage behavioral change.
The overall campaign is designed to:
- Save costs for consumers
- Save infrastructure and operating costs for cities
- Promote drought resiliency
- Protect watersheds and ecosystems
How It Works
- Residents go to www.mywaterpledge.com
- Take a 4-step conservation pledge on behalf of the city
- See city's current standings
- Encourage their friends to take part
- 5,000 - 29,999
- 30,000 - 99,999
- 100,000 - 299,999
- 300,000 - 599,999
New City Prize! Pocket Park Landscape Makeover
One winning city will be chosen at random to receive a pocket park landscape makeover, including state of the art water efficient irrigation from the Toro Company. 2014 winner Dallas, TX will break ground on a new water efficient student garden at Nancy Cochran Elementary School in Dallas at an April 9 ceremony with Dallas Mayor Mike Rawlings and U.S. EPA Administrator Gina McCarthy.
City Prize: WaterSmart Software
Winning cities will also be provided with a customer engagement and data analytics solution from WaterSmart Software. The platform is proven to improve water-use efficiency and generate operational saving for water utilities. Residents will receive regular home water reports that compare their usage with their neighbors, along with customized recommendations on conservation measures to help them maintain their savings activity through the year.
As one of the winners of the 2014 National Mayor's Challenge for Water Conservation, the city of Corpus Christi not only had a resident win the grand prize Toyota Prius Plug-in but was also the recipient of the WaterSmart Software customer engagement and water-use efficiency program. The preliminary savings results are now available and the results are impressive. After three monthly reporting cycles, residents receiving reports have saved an average of 5.4% more water than a control group not receiving the personalized communications."
Why Your City Needs To Get Involved
- With no costs to cities or tax-payers, the Mayors Challenge offers a compelling, positive way to motivate residents to conserve water and energy resources.
- Creates a legacy for you and your city by reaffirming your commitment to protecting natural resources and reducing your city’s “water footprint.”
- Recognizes and rewards your residents who are committed to making a difference in your community. Residents can save money, help your city meet conservation goals, discover water-related issues affecting your region — and earn a chance to win water-saving prizes – including a Toyota Prius v.
- Ties in with state and national water, energy, and GHG management plans, such as California's AB32 or Texas' SB 184.
2014 Highlights and Results
- The challenge had direct participation from more than 100 U.S. mayors, from San Diego to Miami, Florida, who encouraged their residents to participate
- The cities of Dallas, TX, Corpus Christi, TX, Huntington Beach, CA, Bremerton, WA, and Crete, NB, led an effort among over 23,000 people across the nation to take 277,742 specific actions over the next year to change the way they use water in the home yard, and the community.
- By sticking to their commitments, the collective efforts of these residents will reduce national water waste by 1.4 billion gallons, reduce waste sent to landfills by 36 million pounds, eliminate more than 179 thousand pounds of hazardous waste from entering our watersheds and reduce greenhouse gas emissions by 5.3 billion pounds.
Water is our most precious resource, and we must use it wisely. In Atlanta, we are spending billions of dollars to overhaul our water and sewer infrastructure in an effort to reduce system leaks and protect the Chattahoochee River. I encourage everyone to take the pledge. Conserving water is easy, it's smart and it's the right thing to do.
Kasim Reed, Mayor of Atlanta, GA
Water conservation is so important in our region... And when you talk about saving water, you’re also talking about saving energy, because it takes energy to pump water and it takes energy to treat water. I encourage Tucsonans to take the pledge and commit to the many little ways they can save water and energy every day. It all adds up - to a brighter, greener, more energy-efficient future.
Jonathan Rothschild, Mayor of Tucson, AZ
The City of Dallas has a proud history of water conservation efforts, so it was a no-brainer to participate in the 2014 National Mayor’s Challenge for Water Conservation. Conservation is our cheapest source of water supply and is an important part of our long-term strategy as we look to provide for our future generations. The challenge demonstrates that Dallas residents are actively engaged in saving water and recognize that adequate water supplies and environmental sustainability are key factors to maintaining Dallas’ world-class status
Mike Rawlings, Mayor of Dallas, TX
To deliver a world class city where everyone matters, we must create a sustainable Denver – one that is built for generations we may never meet. Water is a particularly critical resource for the West that we must preserve for our children's children. We can all play a role by using this precious and finite resource as wisely and thoughtfully as we can.
Michael Hancock, Mayor of Denver, CO